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PrecisePrice Digital Retail Solution


Welcome to the new age of automotive digital retailing! As more customers are looking to start the car-buying process online, PrecisePrice can convert those clicks into store visits (bricks).


PrecisePrice is the industry’s only digital retail solution that can integrate DealerSocket Desking and push deals to your DMS. A simple interface allows online shoppers to configure the right payment on the right vehicle and easily transfer their deal to the showroom.


Outperform the competition.

Move seamlessly from the websiteto the showroom.

Easily transition online PrecisePrice shoppers to the showroom using personalized shortcodes.


Add value with integrated F&I.

Provide transparency and accuracy in the deal-building process with VIN-specific F&I menus, powered by F&I Express.


Save valuable time.

Automatically sync PrecisePrice deals with Desking so that customers never have to provide their information morethan once.